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About Ahrefs

Ahrefs is an All-in-one SEO toolset, with free learning materials and a passionate community & support. For most marketers, Ahrefs is known for it’s amazing backlink management and link building opportunities. Ahrefs’ Site Explorer is the competitive research tool you’ve been looking for.


  • Site Explorer: Get an in-depth look at the organic search traffic and backlink profile of any website or URL.
  • Keywords Explorer: Discover thousands of great keyword ideas, analyze their ranking difficulty and calculate their traffic potential.
  • Site Audit: See under the hood of your website’s on-page SEO performance. Stop guessing and find out exactly what’s holding your website back from ranking.
  • Rank Tracker: Monitor your rankings over time and chart your performance against your competitors’. Get scheduled reports, straight to your inbox.
  • Content Explorer: Discover and analyze top-performing content in your niche.

Ahrefs home

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Starting from: $99/month
Pricing model: Subscription
Free Trial: No free trial; the trail costs $7 for 7days (Credit Card required)

You will get your subscription for $99 per month, or pay for the year and get 2 months for free.

The “lite plan” already gives you access to unlimited verified projects (or domains) and 500 daily tracked keywords. Furthermore, you also can have 5 non-verified projects. Meaning, you can investigate 5 competitors. However, of you want to use Ahrefs as an online marketer or SEO specialist, you absolutely need ‘Advanced’. Otherwise, you’ll miss important features that you absolutely shouldn’t miss. Think of the mobile search results or historical data. You can find a full price comparison here.

Ahrefs pricing

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ahrefs dashboard

  • Tools: Page explorer, Link explorer, Internal Link opportunities en Structure explorer.
  • Reports: Internal pages, indexability, Links, Redirects, On page, Social tags, Duplicate content, Localization and performance for images Javascript and CSS.
  • Batch Analysis: Pull Ahrefs’ SEO metrics for up to 200 URLs into a single report. Work right in your browser window, or export your data to use in a different analysis tool.
  • White label: Make reports without links to Ahrefs and send them to your clients.
  • Domain comparison: See the backlink profiles of up to five different domains side by side. Compare yourself with your competitors and contrast your link growth over time.
  • Ahrefs rank: Ahrefs developed it own DA ranking scheme
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  • Suggested Use
  • Other users
  • Extra integration
Ahrefs is a stand alone SEO platform. The toolkit can be integrated with many other tools like Google Analytics, Google Search Console and more
The “Lite” and “Standard” plan allow 1 user login. If want more user logins you have to pay and extra fee. Or you have to buy the “Advanced” or “Agency” plan which allow respectively 3 and 5 user logins.
Ahrefs has its own SEO toolbar which your could download for free for chrome and Firefox. In addition, it has it’s own Ahrefs SEO WordPress Plugin.
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Pros and cons


  • Best backlink analysis tool
  • Ahrefs has the largest database of all SEO tools
  • Easy to use tools
  • All your site metrics in one place
  • Site audit tool is free to use
  • Unlimited projects
  • Many tools in 1
  • Multi-Language


  • Quite expensive
  • Site traffic stats are always slightly off.
  • Allows only one user to log in.
  • Domain authority information it’s not very intuitive
  • A bit old-fashioned design

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What are the main features of Ahrefs?

  • Rank Tracker
  • Site Audit
  • Keyword explorer
  • Backlinks management
  • Competitor analysis
  • Site explorer
  • Report center
  • Notification manage

What type of pricing plans does Ahrefs offer?

Starting from: $99.95/month Pricing model: Subscription Free Trial: No free trial; the trial costs $7 for 7days (Credit Card required)

What is Ahrefs used for?

To improve SEO results and especially backlinks and authority.

Is Ahrefs reliable and accurate?

Ahrefs is a well-known tool that has long been offered with a huge database and extensive reporting capabilities.

Is Ahrefs worth it?

The price is quite expensive, however you get access to many tools and accurate data back from Ahrefs.

What languages does Ahrefs support?

English, Spanish, Swedish, Italian, Russian, Japanese, Chinese, Pools, Turkish, French, Dutch, German and Portuguese.

Does Ahrefs offer an API?

Yes, Ahrefs API is designed to empower our users to use data from Ahrefs Index in the way that suits best to users’ needs.

What are alternatives for Ahrefs?

Alternatives for Ahrefs are SE Ranking and Semrush.
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Try for free

Go to Ahrefs to try it for free.

Videos: Ahrefs

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